Social media & Content

Raresolanum

Author Lorenzo Cantini
2 gen 2025
2 min reading

How it started

It all started on a small balcony when I was just 10 years old. Over the years, that childhood curiosity turned into a full-blown "urban jungle". Last year, I decided to share this journey. My YouTube channel isn't just an archive of techniques, but a logbook dedicated to:

  • Impossible challenges (almost): I show how to grow exotic fruits and rare species even in temperate climates, guiding the viewer step-by-step through the process.
  • Nature stories: I go beyond technique, recounting the origins, myths, and incredible adaptive capabilities of often unknown plants.
  • The art of care: I share field-tested experience on pruning, substrates, and biological management to help anyone develop a green thumb.

What I learn by creating

Skill My Approach
Video editing & Storytelling A completely open-source workflow that allows me to edit videos (fairly) quickly thanks to Shotcut and a few accessory programs. I keep studying and discovering how to "tell a story" so that the video is useful and engaging.
Visual Design I curate the channel's aesthetic using GIMP to create thumbnails that catch the eye (average CTR* of my last 10 videos ≈ 8%). During the process I learned a lot about photography and photo editing
Communication I improve the ability to speak naturally on camera, turning technical information into engaging conversations. I still need to improve (you never get perfect at it) but every time I feel better than the previous one
Content Strategy It just means I plan my videos, but it sounds cool apparently 🍄

*CTR = click trough rate (for 100 impressions how many people click).

The Numbers

1.28k
Subscribers
894k
Total Views
7.4k+
Hours spent together

Next steps

  • Continue experimenting, learning, and growing. I know my videos aren't perfect, but I try to learn something to make them better every single time ☺️

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